Why Digital Signage is Important?




Here are 10 reasons Why Digital Signage is useful:

  1. Digital media signage eliminates the cost and waiting time compared to printing.
  2. It’s impressive.
  3. Competitors are doing it.
  4. Digital signage allows you to generate money from advertisers, especially for places such as large shopping centers
  5. It helps to engage customers at the point of sale
  6. Digital signage can be used as a tool to interact with your customers.
  7. You are in control of what is displayed.  
  8. It goes without saying that digital signage displays make the atmosphere much more lively, and look attractive.
  9. Digital signage is a great way to help out your marketing team
  10. Finally, you can display anything you choose to.


Full story at http://www.digitalsignage.net/2013/10/08/10-reasons-why-digital-signage-is-useful/


Related Links:
http://comsatav.com/digital-signage/
http://www.digitalsignagetoday.com/blogs/why-digital-signs-are-important/
http://engagis.com/the-importance-of-using-digital-signage-systems-in-business/
http://www.signstix.com/reasons-why-digital-signage-can-benefit-every-industry/

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IPAD can control Conference Boardroom?


The complication of the conference boardrooms of today increases. Every other week it appears that there is a new device that goes out of the market trying to designate the necessities of the corporate workroom. Although this is good and the manufacturers have very pioneering designs, there is still one thing that is missing. The Unified Control.

There have been a number of end-user devices that make an effort to give us unified control, but they really don’t do the unsurpassed job, and in a business environment they only add additional mix-up. Employees shouldn’t have to rely on IT person to have a meeting. It should be simple and natural. At ComSat AV they specialize in making your boardroom easy to use, so easy that even a child could operate it. ComSat AV automate your boardroom with an Apple iPad, giving you 1 button controls for all of your functions and features, the easy to understand screens allow us to create a custom user interface that you understand.

They believe in the K.I.S., Keep It Simple, procedure any employee should be able to control the most complex boardroom with no sophisticated training. Just handing them the iPad is all the training that they need.

Read the full story at http://comsatav.com/control-your-boardroom-with-an-ipad/
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AV is the Strategic Tool for Business Operations



The Utrecht City Council in the Netherlands lately merged 13 offices around the city into one new $220 million facility housing 3,000 staff. After conducting research, the council have decided that digital signage could provide more effective, more consistent means of connecting people which would also provide greater ease of use and reach the whole organization more efficiently.

The screens around this new building are fundamental to every aspect of the Council's operation. They are used in marketing: Screens in the atrium and public areas provide tourist information and sponsor events. They are used in service delivery: Screens in departmental receptions direct visitors to services and provide direction on waiting times. They are used to notify staff on a variety of subjects, from giving answers to frequently asked questions, to letting them know what's on the menu in the cafeteria.

In this example, it demonstrates perfectly how AV is now a tool that can and should give to every aspect of an organization's work. It is also an illustration of the effectiveness of planning ahead and authorizing an organization's IT department to lead the charge.

Full story and more images at http://www.digitalsignagetoday.com/blogs/av-is-now-a-strategic-tool-for-business-ops/
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Video:A $60000 worth of Audio Speaker System by Technics Reference System


During the IFA 2014 in Berlin, Technics staged a comeback literally four years after their parent company Panasonic closed it down. Helmed by and featuring Michiko Ogawa, a well-known Jazz pianist in Japan who worked as an engineer for Technics starting in 1988, Technics held a private concert for a small press group, hitting home the notion that it was all about bringing the very best music listening experience possible. Once the musicians had cleared, two high-end audio systems took center stage, the small-but-potent Professional Series, and the size-and-cost-no-object Reference successions. Rather than release a suite of sound solutions, Technics had decided to put all of its eggs in two baskets … two very big, very expensive baskets.


We recently received a 700 lb shipment that incorporated two SB-R1 speakers, an SE-R1 power amplifier, and an SU-R1 Network Audio Control Player. The total system cost with interconnect cables and premium Kimber Moncale XL 15-ft speaker cables comes to price of about $60,000. That’s a  pricey audio system package, but it buys you a whole lot of unbelievable sound, and bragging rights for years.(See the video at http://www.digitaltrends.com/home-theater/technics-reference-class-r1-series-system-video-review/)





More pictures and story at Technics Reference Class R1 Audio System | Digital Trends
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Auction House sets out the New European HQ




SSE completed the audio and video installation project for Phillips at its Berkeley Square, London base. As portion of the new six-floor complex – which fit in client presentation, auction rooms, hospitality areas and offices – The SSE installed a Q-Sys audio transmitting and management system, based around the Core 250i processor, to deal out and control networked audio and video all-over the building. Some channels of Shure’s ULX-D wireless microphone systems have as well been installed; these can be linked into the SSE-installed, building-wide Layer 3 audio network. The Shure and QSC equipment was provided by Shure Distribution UK. 

The Berkeley Square building had been Enron’s London HQ, but it was completely prepared and recreated when Phillips took it over, creating auction spaces , multi-purpose exhibition galleries and VIP rooms which are used for private client presentations, dinners and other events. These rooms required sound reinforcement throughout, and HDMI connection points were also installed all over the building so that screens can be associated quickly to display video content almost anywhere, and just as quickly removed.

Full story at http://www.avinteractive.com/news/audio/auction-house-kits-new-european-hq-02-06-2015/
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Increases Opportunities For VARs when Adding Digital Signage


While digital signage may be noticeable in areas like New York’s Times Square, it’s also used in niches and markets that includes hospitality, education, shopping malls and retail stores, hospitals, gyms and spas, etc.

Digital signage has an extensive range of applications upon which VARs can take advantage of. As David Wible, president and CEO of Industry Weapon, explained at BSM’s Retail IT VAR of the Future Conference, “We are in fact in fifteen core verticals and right now, and we’re just seeing the movement to digital signage. It's seen almost everywhere.”

In sales, for example, Wible says Industry Weapon provides kiosks, video walls and endless aisle solutions. Another good usage example of digital signage use is in casinos. “Every slot bank, every convention hall that's digital, all of the events, as they are changing, the incorporation is done.”

Full story at http://www.bsminfo.com/doc/how-adding-digital-signage-increases-opportunities-for-vars-0001

Related Links:
http://thevarguy.com/blog/digital-signage-opportunities-retail-market
http://www.crn.com/news/components-peripherals/300076863/for-digital-signage-all-digital-signs-point-to-double-digit-growth.htm
http://www.ingrammicroadvisor.com/proav/seven-benefits-of-digital-signage-vars-should-include-in-sales-presentations
http://www.compris-cm.com/en/content/digital-signage-%E2%80%93-opportunities-future
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14% Job Growth in Hospitality Industry as it prepares for Plentiful Summer



The quantity of job positions vacancy in the hospitality sector has risen 14% since last year, job search site Indeed has revealed. According to Indeed’s national employment data, the number of job openings for roles as well as house keeper, travel advisor, and chef rose by over 10,000 compared to the same time last year and over 1,000 on the previous month.

For the meantime, the number of people enthusiastically looking for professions in this industry has increased 7% since 2014, suggesting jobseekers are starting to understand the potential hospitality solutions within this market. Jobs growth across the hospitality and tourism sector comes as the industry get ready for another summer boom across hotels, restaurants and bars. Inbound tourism body VisitBritain foresees that the industry will grow by an extra £1 billion in tourist spend this year. This follows a record year in 2014, which saw incoming visits rise by 2 million to 34.8 million on the previous year, while overseas visitors spent £21.7 billion - up 3% on 2013.

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Alarms & Monitoring: Increase Security's Footprint Using Audio


Image Source: BigStock.com

With sequences of events/stories about data breaches, assault and theft, it is vital for security staffs to go on the offensive and take a more practical approach to prevent crime. Many companies have begun to do this by improving and investing in their surveillance technologies. CSOs have made the switch from analog to IP cameras that have analytic capability. Now, it’s time to take surveillance a step further and incorporate audio.

Integrating audio monitoring into an existing security system is helpful for many reasons, the first being that it delivers extra evidence. Video alone provides just one part of the story. By adding audio, security directors get more facts about circumstances such as names, language spoken and commands given. These additional details help staff more efficiently respond to an instance.

By Audio monitoring also allows for alarm verification, a fundamental and cost-saving benefit. If a central station officer gets an alert from a video system and has access to live audio from the property, the officer can determine whether it’s a false alarm and avoid police from showing up to the area unnecessarily. On the other hand, if an alert is valid, the guard can use the audio to collect vital information. For example, if the guard hears multiple voices and shattered glass, he could confirm with police that there’s a group of people at the crime scene that have loaded firearms. All of these clues better equip first responders to deal with the threat at hand.

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Tips to Improve your Restaurant Service




If you manage or own a restaurant you most likely know what makes this type of business be successful. Good service and good food are the main ingredients or elements that will help you turn one time customers into regular customers. By treating your customers well to ensure they have a satisfactory dining. Excellent service takes an effort, but it’s inexpensive—and important to build a loyal fan base for your restaurant.

By teaching hospitality for example. Encourage your employee/staff to give every customer as though they’re the first guest of the day. People pick up on a sincere greeting right away and distinguish immediately if you’re not sincerely at their service. Treat your customers as guests. How welcoming are you to customers in the restaurant? Do staff rush through orders? Forget to smile or offer a personal greeting? Have you cleaned up for company? Professional staff and clean establishment play a big part in welcoming guests, as first impressions are based on visual indications.

But today’s world can get extremely competitive especially for those who are in the bar or restaurant industry. At ComSat AV we know how essential it is to keep your establishment up to date, that’s why we want to give you 7 useful tips that will help you enhance your restaurant’s service. 

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